WestQuay Welcomes Fat Face

25th September 2006:

New Fat Face store at WestQuay

The leading active lifestyle brand, Fat Face is set to launch a new store at WestQuay, showing yet again, how the region’s retail capital has what it takes to attract the key brand names.

Due to open in October 2006, the 3,200 sq ft Fat Face store will be a strong addition to WestQuay and marks yet another step in Fat Face’s ambitious growth plans that have seen the total number of stores grow from 66 to 121 in the past three years.

The new store fit will be pushing the boundaries in terms of exciting and innovative ideas, drawing on ocean, beach, land and mountain themes, reminding all those who visit the store of the Fat Face philosophy, “life is out there”, with extensive collections for men, women and kids.

Andy Collyer, General Manager at WestQuay, commented:
“The success of WestQuay has always been down to continually reviewing the experience we offer our visitors, keeping our mix of stores fresh and exciting. The arrival of Fat Face is set to be as adventure driven as its lifestyle inspired clothing and we are delighted to welcome Fat Face to WestQuay. It builds on our existing offer, maintaining Southampton’s position as the region’s top shopping destination.”

Louise Barnes, Chief Executive of Fat Face, commented:
“Southampton is an important relocation for us as we continue to deliver on our successful store rollout strategy. By developing further recent store fit-outs to create an innovative and radical new store, Fat Face WestQuay will provide our customers with a great retail experience and a fantastic backdrop for the Fat Face kit.”

For further information on this story contact:

West Quay
Contact: Katherine Kinge
M&N Associates
Tel: 01483 415915
Mob: 07834 51636
Email:k.kinge@mnassociates.co.uk

or

Fat Face
Contact: James Olley / Jemma Hill
Brunswick
Tel: 020 7404 5959